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Privacy Policy

Privacy Policy

Last Updated: 16/02/2026

1. Who We Are

This website is operated by Daniel Claydon, trading as Daniel Claydon Photography (“we”, “us”, “our”).

We are a professional photography business based in England, United Kingdom.

For the purposes of the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018, we are the data controller of your personal data.

Contact details:
Email: danielclaydonphotography@gmail.com
Phone: +44 07422 543427
Business address: Available upon request

Website: https://danielclaydonphoto.wixsite.com

2. What Personal Data We Collect

We may collect and process the following personal data:

Information you provide via our contact form:

  • Full name

  • Email address

  • Details about how we can help

  • Message content

If you book our services:

  • Contract details

  • Event/session information

  • Photographs and digital image files

Technical information:

  • IP address

  • Browser type

  • Device information

  • Website usage data collected via cookies, Wix analytics tools, and Google Analytics

We retain enquiry emails even if a booking is not made.

3. How We Collect Your Data

We collect personal data when:

  • You complete and submit our website contact form

  • You communicate with us via email, phone, or social media

  • You book a photography service

  • You browse our website (via cookies and analytics tools)

4. Lawful Basis for Processing

Under UK GDPR, we rely on the following lawful bases:

  • Consent – when you submit an enquiry form or agree to marketing communications

  • Contract – when processing information required to provide photography services

  • Legitimate Interests – to operate, manage, and improve our business and website

  • Legal Obligation – where required for tax or legal compliance

5. How We Use Your Information

We use your personal data to:

  • Respond to enquiries

  • Provide photography services

  • Prepare contracts and service agreements

  • Deliver edited images

  • Maintain business and tax records

  • Improve website performance and user experience

  • Send marketing emails and blog updates (where consent has been provided)

You may withdraw marketing consent at any time.

We do not sell, rent, or trade your personal data.

6. Image Storage and Usage

Client photographs are stored securely on password-protected devices and secure cloud storage platforms, including Google Drive.

Photographs are typically retained indefinitely for archival purposes unless a deletion request is made.

Images will only be used on our website, portfolio, blog, or social media platforms where explicit permission has been granted.

If permission is not granted, images will remain private and used solely for delivering the agreed service.

Images are only shared with second shooters where:

  • The service requires it, and

  • Permission has been granted by the client.

7. Marketing Communications

We intend to send marketing emails and blog updates in the future.

Marketing communications will only be sent where you have provided clear consent. Every marketing email will include an option to unsubscribe.

8. Data Sharing

We may share data with trusted third parties where necessary, including:

  • Wix (website hosting and analytics)

  • Google Analytics

  • Google Drive (cloud storage provider)

  • Professional second shooters (where authorised)

  • Legal or regulatory authorities if required

These providers process data in accordance with applicable data protection laws.

Some providers may process data outside the UK. Where this occurs, appropriate safeguards are in place in accordance with UK GDPR requirements.

9. Data Retention

We retain personal data only for as long as necessary to:

  • Provide services

  • Maintain business records

  • Comply with legal obligations

Client photographs are retained indefinitely unless deletion is requested.

Deletion requests can be made via:

  • Email

  • Social media message

  • Telephone

10. Cookies

Our website is hosted by Wix and uses cookies and tracking technologies, including:

  • Essential website functionality cookies

  • Analytics cookies (including Google Analytics)

  • Wix tracking tools

Where required, you will be asked to consent to non-essential cookies via a cookie banner.

You can manage or disable cookies through your browser settings.

11. Your Rights Under UK GDPR

You have the right to:

  • Access your personal data

  • Request correction of inaccurate data

  • Request deletion of your data

  • Restrict or object to processing

  • Withdraw consent at any time

  • Lodge a complaint with the Information Commissioner’s Office (ICO)

ICO website: https://ico.org.uk

To exercise your rights, contact:
danielclaydonphotography@gmail.com

12. Data Security

We take appropriate technical and organisational measures to protect your personal data against unauthorised access, alteration, disclosure, or loss.

13. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. The latest version will always be available on this website and will display the updated revision date.

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